North Brazil Travel Guides (Updated September 2026)

I had an amazing time with Neto learning about São Paulo and seeing all the amazing locations. It was raining and cloudy the day we had the tour but that did not stop us. He was answering all my questions as much as he knew. We went to the market and I was able to buy souvenirs and we had a meal together at a local restaurant. In the end it felt more like a friend showing me around his city than a guide which I enjoyed! Thank you for such a great experience Neto!!

Neto is an amazing guide and the trip around the city is well worth it. To see São Paulo through the eyes of a local and one that loves his home is the best experience! It is a must do and shall I say it. Ask for Neto!!

Our guide was on time and super professional. He added an element to our tour of São Paulo that we wouldn’t have had otherwise. He was knowledgeable and had so many facts about this beautiful city that made the experience worth every dollar. He also gave us the best recommendation for lunch/early dinner that we will remember forever. Cheers, Neto

We had a wonderful private tour. Ilan was an awesome guide: knowledgeable, friendly, and very attentive. We enjoyed coffee shops, a chocolate shop, a walking tour, street art, museums, and much more. It was fascinating, memorable, and highly recommended.

We wish there was a higher than 5 rating for Neto and his amazing tour. From the moment he picked us up to the moment he dropped us off we learned alot, had fun, and felt well taken care of. Neto's knowledge and enthusiasm are inspiring. We felt so welcomed that we would recommend him to anyone looking for the best guide in the city.

We had a fantastic experience. Our guide was Kali. Her knowledge of São Paulo and her enthusiasm in sharing with visitors was wonderful. She was also a joy to spend time with. We had the longer, 5 hour tour but it seemed go very quickly. If you are looking for a private tour, look no further and contact Adriane!

I highly recommend taking a tour with ILAN WEINFELD! Ilan is full of knowledge and has a genuine love for the city. We toured the wholesale market with him, enjoying tastings and fascinating explanations along the way. We saw wonderful street art and met the artists, tasted the finest coffee in Brazil, learned about the architecture of interesting buildings, the city’s history, its development, and so much more. This tour will make you fall in love with the city. Highly recommended!!

This was not my first guided tour, but definitely the most impressive one so far. It was truly a personalized experience - my private guide Mr. Neto brought this to a whole new level. As a São Paulo native, also a seasoned traveler around the world, his unique perspective and experience entirely reshaped my views on São Paulo. If your time is limited but still want to deep dive into the vibes of this wonderful city - the center of everything in South America, you’ve come to the right place with the right guide.

Very good tour. Our guide was fantastic. Very knowledgeable and showed us many things around the city and adapted the tour to ensure we made the most of it.

Neto was a great guide. Very knowledgeable and enjoyed his job. He knew many people on the tour and made us VIPs.

Wonderful experience with Ilan our private guide! He is friendly, very knowledgeable, very attentive and a great guide to know more about Sao Paulo and Brazil! Our time are so well spent and his explanation is so engaging and very interesting!

Exceptionally wonderful experience with Ilan! He is so friendly, give great explanation about Sao Paulo! Passionate and vibrant energy! Love him!

Ilan was a fantastic tour guide ! His English is fluent and he took us all Around São Paulo- showing us the major sites as well as off the beaten path jewels like Beco do Batman. He has tremendous insight and shared his experience with us- we highly recommend him !!!

I booked the private 5-hour tour during my Aug 2026 trip to São Paulo. My guide, Neto, picked me up directly from my hotel. He served as both guide and driver, and his VW was a comfortable, nimble car that was perfectly suited for navigating the city's busy streets. Neto was an absolutely fantastic guide—professional, highly knowledgeable, and very personable throughout the entire morning.São Paulo is a massive city, but this tour provided an incredibly well-rounded overview for a first-time visitor (covering as much ground as humanly possible in one morning!). We saw a huge variety of sights, including: - The Historical Center, Cathedral, and Opera House - Multiple neighborhoods including Jardins, the Japanese and Jewish neighborhoods, and Paulista, including Paulista Avenue - The Municipal Market - Ibirapuera Park - A fantastic panoramic view of the city from the MAC museum rooftop - Batman AlleyThe itinerary offered a great balance of driving to reach all these varied sights and stopping to get out and explore on foot. It’s a flexible experience, and I'm sure you could easily choose to walk more or less depending on your own preferences.After a great five hours, Neto dropped me right back off at my hotel. I highly recommend this tour and Neto to anyone visiting São Paulo!I booked the tour directly through the Personal Tours SP website by filling out their inquiry form. From the very beginning, the company was incredibly communicative via email and WhatsApp, making it very easy to plan and arrange all the details.

Great cost benefit odorei

We had a great tour with Neto! We originally booked for 4 people but had 2 extra join us and were able to arrange all with the tour company very easily. They brought a nice van for us. We love the food market - could have stayed there all day.